Grantastic Designs provides web site analysis packages include search engine visibility, usability, and competitive analysis.
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Web site usability

What differentiates Grantastic Designs from other web design and usability companies is that we specialize in search usability™. Are all of your products and services easy to find by BOTH your target audience and the search engines? Our search usability™ and other web site usability reviews will help you build high-quality traffic to your web site.


Search (site) usability analysis - expert review

Identify and recommend solutions to tactical and ergonomic site elements that may be confusing, frustrating or distracting users, causing low conversion rate of site visitors to customers and undermining branding efforts and the business goals for the site.

Recommended for poorly performing web sites and pre-launch of sites in development to eliminate usability pitfalls. This analysis is also a perfect precursor to usability testing, to identify and remove tactical and ergonomic issues, enabling focus during usability testing on task flow issues relative to how users perceive and perform specific tasks.

We will analyze your web site from the perspective of primary user profiles, with particular attention to:

  • Home page
  • Category landing pages
  • Representative product pages
  • Store and checkout process (e-commerce sites)

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Site architecture analysis

Brings a user perspective to the definition of web site infrastructure, which is the keystone of a good web site and accounts for 80% of the quality of user experience. Proper planning, research and adherence to usability best practice in this critical phase results in an easy to navigate site that supports frequently accessed information and tasks that match the visitors' intent, while meeting the business objectives of the site owner. 

Recommended for clients who are building a new web site or redesigning an existing one. Grantastic Designs' information architects have over 20 years of experience in the field of usability.

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Usability consulting

Hourly usability consulting is available on a retainer basis.   Verbal advice when needed, like at key junctures of website development and ongoing site updates, or analysis of site performance concerns. Get advice on the site map, design comps, copy or task flow model.

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If you have any specific questions about our search usability analysis services, please use our contact form or email us at info@grantasticdesigns.com.

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